The Program Overview Report allows you to review and analyze funnel point performance by individual Encoura programs.
The Programs and Services visualization shows the performance of Encoura programs including Automated Online Search (AOS), eMatch®, Affinity Connection, Declared Student Connection, and Acquired Prospects. For each program, you'll see the volume of students at each funnel point from these programs and the conversion rates between funnel points.
The Source Location visualization provides an overview of program reach by geographic regions. Using the filters provided, you can view the data by State, Geomarket, County, or Zip Code. You can also change the data displayed by using the Program selector, though each geographic area will show the volume for each program.
Using the filters at the top of the report, you can select specific student groups to focus on using geographic, demographic, academic, or interest filters.